Marketing Management2018 Spring
Subject Marketing (MKTG) 4385 Section 01 (CRN: 10827)
Prerequisites: senior standing, MKTG 3350, MKTG 3385, MKTG 4310, ADVT 3300, MKTG 3353. The application of marketing concepts and techniques to the solution of marketing problems, includes product positioning, product and product line, price, channels of distribution, advertising, and personal selling. The case study method is emphasized. Three credit hours.
9 seats available (capacity: 35)
Credit Hours
3
Meeting times and locations
Instructors
- Geissler, Gary L (Primary)
Department
Marketing/Advertising
College
Business