Marketing Research2016 Fall
Subject Marketing (MKTG) 4310 Section 991 (CRN: 64677)
Prerequisite: MKTG 3350 or consent of instructor. A study of the development and use of information for marketing decision making; research methods applied to problems of market segmentation, pricing, distribution, promotional strategy, and development of marketing strategies. Three credit hours.
3 seats available (capacity: 35)
Credit Hours
3
Meeting times and locations
Instructors
- Knighten, Nancy R (Primary)
Department
Marketing/Advertising
College
Business